Unlike their top competitor, Rock Band, Guitar Hero 7 would focus solely on the guitar and exclude any drum or microphone functionality. This edition of the game was aiming to be something different and more authentic. The controller would resemble a real guitar with six strings that would correspond to six buttons. Thus, Guitar Hero 7 went into production and was due to be released in 2011.
It was no longer the cash cow it had once been, but that didn't mean that Activision was done trying to squeeze money out of it. After years of overpriced guitar peripherals, the Guitar Hero series was on life support around the start of 2010.
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